Apple Carbon Neutral até 2030 - ISELL & REPAIR

Apple Carbon Neutral by 2030

In short, this means that Apple will stop emitting carbon during its production, a commitment that was announced by the company itself on its official website.

By announcing that it will become Carbon Neutral by 2030, the American company is putting itself ahead of the competition in an initiative that is being praised around the world.

What is Carbon Neutral?

"Carbon Neutral" refers to carbon emission neutrality—an issue that has been, literally, "on the table" due to the urgency of contributing to a more sustainable planet.

Indeed, this is the example Apple is setting by making public its desire to be carbon neutral by 2030.

To help you better understand the importance of this commitment, we will explain what carbon emission neutrality actually is.

As the European Parliament states, this neutrality refers to "the balance between emissions and the absorption of gas from the atmosphere by so-called carbon sinks. To reduce global greenhouse gas emissions to zero, these must be offset by carbon sequestration."

You're probably wondering what a "carbon sink" is, but we'll explain. A sink is a system capable of absorbing more carbon than it emits. There are natural carbon sinks you know well, such as soils, forests, and oceans.

The real challenge is to create an artificial sink capable of removing as many carbon emissions as natural ones do. In fact, this would be an invention that could partly solve the excess of polluting emissions that exist worldwide.

Apple Carbon Neutral until 2030

Apple's commitment

By making public its desire to be Carbon Neutral by 2030, Apple paves the way for a series of companies and production factories—not only related to the technology sector, but to all other sectors.

In terms of business operations, Apple is already carbon neutral. The real challenge lies in adopting the same initiative in the supply chain and product lifecycle—which is also why it makes even more sense to buy refurbished iPhones instead of new ones.

In other words, this means that the apple company will have to completely revolutionize its entire production process to become carbon neutral.

The commitment the brand is making aims to demonstrate that, by 2030, "every Apple device sold will have a net zero climate impact," as the company states in its official press release.

Tim Cook, Apple's CEO, goes further by stating that "companies have a profound opportunity to help build a more sustainable future, born out of our common concern for the planet we share."

The American company thus makes a clear contribution to helping the planet become as sustainable as possible—a value that ISELL, as a company specializing in the sale of refurbished iPhones, also shares and publicly assumes.

A long road ahead

The desire is not new, but the path to achieving the goal is still long—and Apple acknowledges this by stating its intention to become Carbon Neutral in the next 10 years.

In its 2020 Environmental Progress Report, Apple details its "plans to reduce emissions by 75% by 2030, while developing innovative carbon removal solutions for the remaining 25% of its global footprint."

In short, this means an abysmal difference in the company's production and commercialization lines. A challenge that, in addition to being tough, is explained in detail on Apple's official website.

In summary, this will be a path that involves low-carbon product design; increased energy efficiency in key production centers; the use of renewable energy; and the adoption of innovative processes and materials.

In addition, Apple will also resort to natural carbon sinks, such as forests, to try to make the process as sustainable as possible. It remains to be seen what the American company will be able to achieve by 2030 to become Carbon Neutral.

Back to blog